In its 53 years of existence, TAPARIA TOOLS LIMITED (TTL), a Mumbai-based hand tool manufacturing company, has deployed every known marketing method to market its products across the country. This was necessary, as it initially had formidable competition, mainly from tool manufacturers in the unorganized sector and other Indian companies. TTL now has a 70-75 percent share of the organized sector. “Marketing a high-quality hand tool is quite a task,” says Shri. Harnarayan Tapariaji, the CMD of Taparia Tools.

TAPARIA TOOLS Ltd, an ISO-9001:2015 accredited company, started manufacturing hand tools in 1969 in India in technical collaboration with a reputed company by the name of A. B. Bahco of Sweden.

Since then, Taparia Tools has been consistently producing hand tools in India with the technology of its Swedish collaborators and has since then been constantly improving the same. The company has a well-laid out, fully equipped factory located in Nashik and another expanded unit in Goa.

All the manufacturing facilities required for the production of hand tools are under one roof. Hand tool manufacturing is complicated, involving high technology and labour-intensive production processes.

The company’s research and development department is manned by mechanical engineers and metallurgists and equipped with the latest CAD design facilities etc. From its inception, the company has placed high emphasis on the quality of its products. It has a well-established quality control department to monitor the quality of the product at every stage of production, starting from the quality of raw material to every stage. In fact, Taparia tools meet and, in some cases, even exceed the U.S. Federal Specification for hardness and torque value besides meeting Indian, British, and German standards. Taparia tools are guaranteed against manufacturing and raw material defects and are replaced free with no questions asked.

The factory has a fully equipped quality assurance department and laboratory for meticulous and continuous testing of materials up to the final finished product. The company has equipment for checking the chemical, physical, and metallurgical quality of raw materials and finished goods.

All Taparia tools are built tough for prolonged use with minimum operator fatigue and are aesthetically pleasing. They are tested to conform to the strictest international standards.

The quality of “TAPARIA” brand tools everywhere is well received and appreciated by all. The company presently has a large number of distributors, distributing its products all over India. The company keeps abreast of all the latest developments in the hand tool industry by continuously participating in international fairs and events in Europe, the U.S.A., etc. and by its own research.

Over the years, TTL has developed a wide network of distributors. It has also expanded its retail network to cover stores across the country. In addition, for direct marketing, the company has prepared a database of manufacturing companies that make bulk purchases of hand tools. There is also an ever-increasing demand for newer and heavier industrial hand tools such as pipe wrenches, truck wheel spanners, flat and ring and combination spanners, Some of the new products that have cutting edge advantages & that are technologically upgraded lines of new products are Micro Jewellery Pliers , Wire Rope Cutters, Plumber Tool Kit, Abrasive Latex Paper, Velcro Disc – Gold series, Tile Cutter Blades, Chalk Line Reel set , T-Socket, Wrenches, Hydraulic Trolley Jack & Jack Stand, Grease Gun Barrel, VDE Pliers, Bi-Metal Hole Saw, Torque Wrenches, an extensive range of non-sparking tools, for example, Pliers , Hammers, Spanners, and screwdrivers, which are made up of Beryllium copper and aluminum bronze (which are part of their industrial professional tool range ) & also a wide display of universally used products such as Steel Files, Hammers, Plastic Tool Box with Organizer, TCT Wood Cutting Circular Blades, Bit Driver Set & Diamond Blades along with their other existing product ranges.

Seeing the recent trend of quality-conscious consumers opting for sophisticated but reasonably priced ‘do-it-yourself’ tools. The Company has launched a variety of home tool kits for housewives and kids, as well as utility sets for vehicles. “We see a huge market for these products in an evolving market.” The company has already started showcasing these products in shopping malls and utility home product stores.

Taparia believes that “a hand tool is an extension of a human hand.” Whereas the human hand performs many remarkable activities, there comes a limitation, e.g., where some nut or a screw has to be tightened, the human hand alone will not be able to do it, and there comes the role of a hand tool, which means an extension of the human hand.